You already teach this.
Ten women have asked you how.
If you have sold something you made with your own hands, you have knowledge that thousands of Indian women are searching for tonight. We turn that into a course, film it, sell it, handle the GST — and pay you every month for as long as it sells.
Applications reviewed within 5 working days · No fee to apply, ever · हिंदी or English
Illustrative, using our current royalty rates and typical attach rates. Real earnings depend on how many people find and finish your course. A course keeps earning for as long as it stays published — most of ours are still selling two years on.
People who sold it before they taught it
That is the whole filter. Every founder here ran the business before writing the course, and we are not going to lower that bar for anyone else.
The maker who's already selling
You make soap, candles, pickles, jewellery, baked goods, festive hampers — and people pay you for it, repeatedly. You have worked out your costing, found your suppliers, and made the mistakes. That hard-won process is the course.
Ideal: two or more years selling, a repeat customer base, and a craft we don't teach yet.
The regional craft holder
You carry a skill tied to a place — Chikankari, Sanjhi, bamboo, Channapatna toys, a spice blend nobody outside your district makes properly. You want it to survive, and to earn for the people who practise it.
Ideal: a craft with a real market, taught by someone from that tradition.
The digital skills practitioner
You run ads, build WhatsApp funnels, edit video or grow channels — for actual clients, with actual results. Our makers can produce beautifully and still cannot reach a buyer. That gap is yours to close.
Ideal: live client work you can show, not a certification you collected.
Who this isn't for — said plainly, so nobody wastes a week
- Anyone teaching from research rather than practice. If you have not sold it, you cannot teach the pricing, and pricing is most of the value.
- Course resellers and PLR content. Everything published here is original and filmed by the person who owns the skill.
- Anyone who needs the first payment before doing the work. We pay on sales, monthly. There is no upfront fee — in either direction.
- Get-rich schemes, trading signals, MLM recruitment, or anything requiring a downline. Immediate no.
Three ways your course pays you
Published rates, no negotiation table where some instructors quietly get better terms than others.
Of every direct course sale
Someone buys your course outright, you keep 60% of what lands after payment-gateway fees and GST. On a ₹499 course that is about ₹250 per sale, every sale, forever.
Live nowOf the membership pool
Members pay yearly for catalogue access. Thirty percent of that revenue goes into a pool, split between instructors by how much of each course members actually watch — not by how many enrol and abandon.
Live nowOf matched store kits
We build a materials kit for your course and sell it in the store. Every kit sold against your course pays you a royalty — usually the difference between a nice side income and a real one.
ProposedWho does what
You bring the skill and stand in front of the camera. We do the other ninety percent.
| Task | You | GyaanShala |
|---|---|---|
| The skill, recipe and process | ✓ | — |
| Course outline and lesson plan | ✓ | We edit it with you |
| Filming | On your phone | Script, shot list, coaching |
| Editing, titles, subtitles, thumbnails | — | ✓ |
| Hindi and English versions | You teach in one | We produce the other |
| Hosting, streaming, downloads, certificates | — | ✓ |
| Pricing and launch | You approve | We recommend |
| Marketing, ads, email, WhatsApp | — | ✓ |
| Payments, refunds, GST invoicing | — | ✓ |
| Learner support and refund handling | — | ✓ |
| Answering learner questions on your course | ✓ | We route and remind |
| Sourcing and shipping the materials kit | — | ✓ |
Six steps, about ten weeks
-
Day 1 · 10 minutes
You apply
The form at the bottom of this page. What you make, how long you have sold it, and one link where we can see it — an Instagram page, a WhatsApp catalogue, photographs of your stall. No CV, no fee, no portfolio deck.
-
Within 5 working days
We call you
A real conversation, in Hindi or English, about twenty minutes. We want to hear you explain how you make one thing, because how you explain it on a call is exactly how you will explain it on camera. If it is not a fit, we say so on that call rather than leaving you waiting.
✓ Most applications are decided at this stage -
Week 2
We build the outline together
You know the craft. We know where learners quit — usually costing, packaging and the first sale. Together we turn your process into fifteen to twenty-five lessons with a clear ending: the learner has made the thing and knows what to charge for it.
-
Weeks 3–6 · 3 to 4 weekends
You film it
On your phone, in your own kitchen or workshop. We send a shot list, a ₹700 clip-on microphone, and lighting instructions that assume ordinary tube lights. Someone from our team is on a call for your first session. Nobody has to visit a studio.
✓ Free mic and tripod kit, yours to keep -
Weeks 7–9
We produce and test it
Editing, subtitles, the second language version, thumbnails and the recipe card. Then a test batch: ten real learners take your course free and tell us where they got stuck. You fix those spots. This is the step that makes the difference between a course people finish and one they abandon.
-
Week 10 onwards
It launches, and it keeps paying
We market it, sell it, and pay you monthly by bank transfer with a statement showing every sale. Your course keeps earning for as long as it stays published, and you can update it any time. You keep the copyright to your own material.
✓ Paid by the 10th of every month
Six standards, no exceptions
Read these before applying. They are the reason our courses get finished rather than bought and forgotten.
Not once for a friend. A repeat business, for at least a year, with customers who came back. We will ask for evidence and we do check.
Costing, pricing, packaging and finding a first buyer are mandatory sections. A course that stops at "and now you have made it" will not be published here.
Teach in the Hindi or English you actually speak, mixed if that is how you speak. We produce the other version. Rehearsed formal delivery teaches nobody.
Anything cosmetic, edible or chemical must cover preservation, shelf life, pH and labelling law. This is non-negotiable — your learners will sell what they make to real people.
Your hands, your workspace, your actual batch. Slideshow courses with a voiceover are the fastest way to lose an Indian audience, and they are not welcome here.
Within three working days, for as long as the course is published. We route the questions and remind you. This is the part that earns the reviews that sell the next hundred copies.
Our founders were the first three instructors
Three sisters who sold roughly ₹10 crore of their own handmade products before any of them wrote a lesson. This is the model, not an exception to it.
I resisted filming for months because I thought a course had to look like a television programme. It does not. My first lesson was shot on a phone propped against a flour tin, and it is still the most-watched thing I have made.
Teaching made my own business better. Explaining preservation to a beginner forced me to understand it properly myself, and I have not lost a batch since.
The hamper course was filmed across four weekends in October, between real customer orders. It has earned every month since without me touching it. That is the part people do not believe until it happens.
Tell us what you make
Applications are tied to an account so we can write back to you and you can track the reply. It takes a minute, and it is free.
Sign in or create an account to applyAlready applied? Check your application.
Questions we're asked most
Do I need to pay anything?
Do I need a camera or a studio?
What if my English isn't strong?
Who owns my course?
Am I giving away my competitive advantage?
How much do instructors actually earn?
When and how am I paid?
How long does making a course actually take?
What if my course doesn't sell?
Can I teach something you already cover?
The worst outcome is a twenty-minute phone call.
If you have sold what you make, you already have the hard part. Everything after that — the filming, the editing, the selling, the invoicing — is our job, and we are quite good at it.